Don’t just sell your products and services. Tell a story around them. Ensure that it resonates with your target audience’s values.

“If your desktop site drags, it will be worse on mobile.” – Salvador Ordorica, Founder and CEO, The Spanish Group LLC.

“Let your customers claim their favourite items before they run out. Pre-order campaigns on WhatsApp are a great way to boost your sales and learn what your customers want.” – Sanjay Gouda, WhatsApp Content Specialist